We helped bring Puffpaw's innovative vape to earn (to quit smoking) technology to life.
Puffpaw sold over 76 million vapes last year. Now, they want to expand into web 3 and crypto by bringing a new technology to consumer vapes: Vape to earn. They've been backed by the best, equipped with the best team, and have built up sizeable traction to go all in on their new projects. Puffpaw's team reached out to us to help them build up a brand identity for their new chapter. Challenge accepted.

Our goal with this identity was to create a system that depicted connection. This will become a building block for the visual identity. Brand patterns, illustrations, 3D assets all stemming from these paths. This project was a part of our Full Cycle Creative Subscription.
Brand Identity
Art Direction, Illustration System, Visual Identity, Strategy, Logo Design
Design Help
Website Design, UI Design, UX Design
What is your full-cycle creative subscription?
We offer our full suite of services at a monthly cost when deliverables aren't set and clients are looking to collaborate based on a timeline. This price is set at $8k/month. You get our entire squad, and we agree upon timelines together. This "subscription" offer is best for founders working on a cohort of ideas, or businesses looking for a range of creative output without a defined scope.
I'm interesting in working with you.
Great! Feel free to fill out our project inquiry form or send over an email at hey @ hex.inc. We'll share some more BTS stuff that we couldn't get through on this case study too.
More Work


Brand & Web


Brand & Web

Get in touch with HEX. We'll make something incredible together.